SILLY QUESTIONS , BRILLIANT ANSWERS

Several years ago , Masaru Ibuka, the chairman of Sony, was at a company planning meeting.Suddenly he had a brilliant idea.He stopped the meeting and asked everyone present what would happen if Sony removed the recording function and speaker and sold headphones with a tape player instead .Almost everyone thought he was crazy.Still , Ibuka kept thinking about his idea and worked at refining it.The result ,of course ,turned out to be the wildly successful Sony Walkman.

Good ideas often start with a really silly question .Bill Bowerman was making breakfast one day.As he stood there making waffles for his son,he wondered what would happen if he poured rubber into his waffle iron.Later ,he tried it and the result looked something like the bottom of most sports shoes we see today .Still ,when he took this idea to several existing shoe companies ,he was literally laughed at .In fact , every single company turned him down.Though rather discouraged, Bowerman persevered and went on to form his own company , making NIKE athletic shoes.